Here is a complete list of free tools that every blogger and internet marketer needs to have in their arsenal. From free research tools, free writing tools, free editing tools, and free social media marketing tools, to free image editing tools and free course creation tools.
This is a very long list so get ready to be blown away, go get that cup of….whatever kicks your boots off, and let’s get this party started! This post may contain affiliate links, no it doesn’t, except for one, you be the judge!
100 Free Tools For Bloggers And Online Marketers
Below is a mega list of over 100 free tools that you should definitely have in your arsenal as a blogger or online marketer. All of these tools are free as I am writing this post but some may evolve into freemium tools in the future.
Free Keyword Research Tools
Without proper keyword research, you simply won’t be able to rank your blog post in search engines and drive free traffic back to your blog. As you may already know, traffic is everything when it comes to making money online. Here are some of the best free keyword research tools that you can use.
Ubbersuggest is a free keyword research tool that I think all bloggers should have in their toolbox, typing in a keyword will bring out tons of related terms that people are searching for. To get the full benefits of Ubersuggest, you need to use it with another tool called keywords everywhere which I talk about below.
Keywords Everywhere is a free alternative to Google Adwords and other premium keyword research tools. It gives you the cost per click and competition for any keyword or key phrases that people search for on Google. By using this tool along with Ubersuggest, you will find low-competition long-tail keywords faster.
Keyword Sheeter hahaha I can’t help but laugh at the name of this site, anyway Keywordsheeter is a free bulk keywords research tool that you can use along with keywords everywhere to find tons of longtail keywords for all of your projects. I like this tool cause it is so easy to use and it is completely free!
Google Keyword Planner
Google keywords planner is and will always be the best free keyword research tool online but lately, there is some news going around the web that AdWords only provides accurate data to advertisers. But like everything online, nothing is really 100% accurate so you have to turn to your very own judgment 98% of the time.
Google Trends is one of the tools that I use to find topics that are trending during specific times of the year, you can also find trending topics to blog and vlog about which is a great tactic for generating huge amounts of traffic to your content in a very short amount of time.
Social Blade is a sophisticated video spy/research tool that you can use to find information on any youtube channel or video. If you are tempted to enter the waters of video marketing then you want to make this site your new best friend. It is free to use and you don’t even need to sign up.
Free SEO Tools
Search engine optimization is crucial for ranking on google and getting free traffic. If you can take the time to learn SEO or invest in a good SEO course, you will be able to take your blog to the next level. That said, here are some free SEO tools that you can start using right away!
Small SEO Tools
Small Seo tools offer you all the tools you need to improve your website SEO, it shows your website page and domain rankings and backlinks. It also has other useful free tools like a plagiarism checker, a keyword suggestion tool, a broken link checker tool, a free online ping tool and so much more!
SEO Review Tools
Seo review tools offer you a set of free tools similar to small SEO tools, to help you understand your site’s performance and help you improve it further. Seo Review Tools has a set of free tools to help you keep track of your competitors in search.
Similar Web is an awesome SEO tool that helps you gather data on your competitor’s website and traffic sources. This is a very handy tool that is very useful for spying on your competitors by seeing their global rank, their traffic source, their traffic geographics, their referral traffic, and referral keywords.
Free Writing Tools For Bloggers
As a blogger, you are going to write a lot of content regularly. Writing takes a lot of time but there are free writing tools to help make your work easier. Below are some of the best blog writing tools to have in your arsenal!
Grammarly is a free tool that you can use to edit your blog post to find and remove unnecessary sentences and phrases, this tool is a must-use tool for all bloggers and content creators. Grammarly has a premium version that comes with other cool options but the free plan works just as well for beginner bloggers.
Evernote is another great app for saving ideas for your blog post and articles until you are ready to actually create your post. Using Evernote is really easy, have an idea for a blog post, just pull up that bad boy and start jotting them down! You will find yourself coming up with tons of content before you know it.
Did I mention that you can download their app to your ios or android device?
Hemmingway App is similar to Grammarly only this tool works magic when it comes to getting rid of long and boring sentences without breaking a sweat. I am not sure if this site has a premium plan but the free version works really well.
Hubspot Topic Generator
Hubspot Topic Generator is a free site that you can use to come up with catchy blog posts and article headlines similar to the headline analyzer below, you can simply put in a seed keyword and watch this tool work its magic. Now you have no more excuses to come up with highly clickable headlines for your blog post.
Headline Analyzer is an awesome free tool used to check and create compelling headlines for your blog post and articles. Using this tool along with the HubSpot blog topic generator tool will help you come up with catchy and click-worthy blog post titles in no time!
SEO pressor is a great tool for generating blog post titles that your audience can’t resist clicking on. Data shows that by causing curiosity, you can increase your click-through rate by 80%, this is why using clickbait titles should be one of your main focuses when creating content.
Free Email Marketing Tools
Email marketing is what sets 6 figure bloggers apart from no-figure bloggers! If you are not doing email marketing while blogging, you are missing out on a lot of cash! Here are some of the best email marketing tools that you can use to start gathering and sending emails.
Mailchimp is a free and paid service used by thousands of bloggers and website owners, myself included, to collect email addresses and send out automated newsletters. MailChimp is free for up to 2000 subscribers which is more than enough if you are just starting out.
Sumome is a free plugin that I use to collect email addresses from my subscribers, it is really simple to set up even for newbies, and does not require tech skills to run. I suggest that if you are already using Mailchimp, you do not need Sumome because Mailchimp also has options to create pop-up forms to collect emails as well.
Reachmail is a very simple and easy-to-use email service provider for beginners, they make it so easy to start sending emails even if you have never used a computer in your life! This platform allows you to collect up to 5000 emails and send out 15.000 emails per month with their free plan which I think is really awesome for new bloggers.
Sendinblue is a french email service provider that allows you to collect unlimited email addresses and send up to 9000 emails to your list per month with their free plan. This is so awesome for those who want to test out email marketing for the first time.
Pop-Ups By Optinmonster
Pop-ups By Optinmonster is a free tool that allows you to create high converting opt-in forms, You can easily create different types of WordPress popup forms. Sadly, only the pro version allows you to create floating headers and footer bars, slide-ins also known as scroll-triggered boxes, and sidebar forms.
Hellobar is a free and simple WordPress plugin that allows you to greet visitors with a call to action at the top or the bottom of your blog/website. This plugin works miracles in converting your traffic to leads, it is without a doubt, one of the best free tools for list building online.
Comment redirect is a free plugin that allows you to redirect anyone who leaves the first comment on your blog post to your desired page or custom-link your site. You can send your users to opt-in pages, affiliate offers, or your recent blog post or you could simply thank them for commenting and being awesome.
Free Pinging Tools
Writing blog posts regularly is hard but what’s even harder is not having people viewing your content. Getting traffic to a brand new blog or getting search engines to notice your blog requires you to constantly put your content out there. This is where pinging services come in, pinging your blog and blog post on a regular basis forces content recognition.
Now there are a lot of free tools that you can use to ping your blog post right after you hit the publish button but the following list of sites below are the ones that I use. That said, you need to be cautious when using them because they can add your blog links to spammy sites and hurt your SEO.
Free Social Media Marketing Tools
To succeed in blogging, you will need to promote your blog on social media. This means that you need to learn as much as you can about social media marketing for blog traffic generation. Here are some of the best free social media marketing tools that you can use.
SocialLoomph started out as a free automation tool for Twitter and still is to an extent, you can still schedule tweets, track your keywords, save and reuse drafts, shorten URLs and track your clicks, purge direct messages from your inbox, delete all tweets from your profile and use up to 5 Twitter accounts with the free plan.
Buffer is a social media management tool that helps you automate all your social media posts in one place, scheduling your post to go out at certain times of the day has never been easier. Buffer is free to use but limited to only 3 social platforms.
Click To Tweet
Click to tweet is a WordPress plugin that allows you to easily create tweetable text for your readers. You can pull quotes from the body of your blog post to highlight your content for your audience and make it easier for them to share on Twitter.
Pingroupie is a free site that you can use to find group boards in any niche to join on Pinterest, if you are promoting your business on Pinterest then you know that group boards are vital to your success. You can find high-quality group boards using Pingoupie for free.
Tailwind is actually a premium app that also has a free forever plan, although the free plan has very limited options, you can still use it to schedule up to 100 pins per month. So if you are new to tailwind, it is an automation tool for Pinterest and Instagram.
Photo Editor By Avery
Photo Editor by Aviary gives you the opportunity to enhance your photos with a single tap, and add stickers, text, and effects to your images with the free version. It is one of the go-to apps for Instagram users to quickly edit their images before uploading them to their Instagram profiles.
Picflow allows you to easily create 15-second videos/slide shows for Instagram in 3 simple steps. All you have to do is select the images you want to use, choose your music and select the duration of the video by tapping on it and adding how long each image should last on-screen.
Story ads help you create Instagram stories ads for free using pre-made templates, if you are into Instagram marketing, you should be using this app because of its high-definition backgrounds and highly converting templates which are all free to use for a limited time!
Daily purposes is a free tool for finding hashtags to use for your Instagram posts. Simply type in a few hashtags related to your post and Display Purposes will generate a list of popular hashtags that are relevant to your topic.
Squarelovin has a free Instagram insights tool that provides you with your engagement and growth metrics, shows your posting history, and suggests the best times to post.
Toolkit For Facebook
Toolkit for Facebook is a free tool that you can use to unfriend, unfollow, bulk delete comments, remove Facebook likes, cancel all friend requests, invite friends to like your page, send multiple friend requests, accept all friend requests at once, download Facebook videos and so much more!
Manychat is a free Facebook automation tool that sends out messages and auto responds to messages sent to you by your followers. You must have a Facebook page for this tool to work though, Manychat has a paid version but the free plan works just as well.
Free Photo Editing Tools
As I stated above, social media can work miracles for bloggers but you need to learn how to create amazing images and videos to make social media work for your blog. Here are some of the best free image editing tools that you can use to create amazing graphics.
Piktochart is a free web-based application that you can use to create high-quality infographics even if you know nothing about graphic design. You can create as many graphics as you need for your business with thousands of cool icons and templates all from within Piktochart’s online editor.
Canva is my go-to tool for creating social media graphics and images for my blog post. Canva is free to and very easy to use even if you have not created a single image in your life, this awesome site comes with pre-made templates and fonts which you can use to pop up an image in no time.
Picmonkey is another great image editing site that you can use to edit your photos and create infographics, blog post images, and images for your social media platforms. Picmonkey has a premium plan that comes with other cool options but I always use the free option and it works great.
Pixlr is an excellent free online version of photoshop, this site makes it extremely easy to remove backgrounds from images using layers, it comes with tons of free tools like free fonts, free graphics, borders, overlays, and best of all, wait.. wait for it…. it’s completely free!
Befunky is an online image editing tool that lets you edit your images, and apply photo effects, and is used mostly for creating collages. It has a lot of options to set your photos apart from the crowd.
Fotor is a free online photo editing tool that you can use to add filters to your images, frames, text, and stickers, add different effects to your images, and create awesome photo collages in different sizes for all of your social platforms. Fotor is really simple to use and it does not require any previous knowledge of graphic design.
Ipiccy is a free online image editing tool that makes it easy to create graphic designs, edit photos, and create collages. It has hundreds of different photo effects, templates, backgrounds, overlays, stickers, and some really stunning text effects.
Gimp is a free open source downloadable image editing software that you can use offline to edit your images and create cool graphics right from your desktop.
Pizap is a free online image editing site that you can use to create graphics, collages, and edit images. add clip arts to photos, design and add text to images and it has some awesome design tools. Pizap is free to use but there is also a pro version which I have never used.
Remove bg is one of the best free image background remover tools online that you can use to remove backgrounds from your images in just a few clicks. I have been using this tool for years now and it is definitely recommended to add to your blogging tools arsenal.
Free Images Sites
Pixabay is my top guy when it comes to getting free images for my projects. I have been using pixabay to get thousands of images for years now and I can honestly say that if you want high-resolution images, they got you covered.
Pexels is similar to Pixabay, you can find and use free stock images with no attribution or signup requirements. All images from Pixels is free for personal and commercial use so go ahead and start spicing your online space up with these cool images.
Foodiesfeed is free for everyone, whether you are a graphic designer, social media manager, food blogger or you just need new food images regularly, Foodiesfeed is a great resource of free high-resolution images for personal and commercial use.
RGBstock is a site that has over a hundred thousand free images for you to download, this site has been around for a while now and is not getting the kind of fame it is supposed to. You would be surprised by the kind of high-resolution images you can find here. Rgbstock does not require you to register or attribute their photos.
Unsplash is similar to Pixabay with thousands of royalty-free images to choose from, I think you can find some really cool images here that you won’t find anywhere else online. Unsplash images are free for commercial and personal use with no attribution or registration requirements.
Hi, I’m Erika, a full-time mom of 4. I’ve been blogging from the comfort of my couch while my kids play around me for over 8 years! I love teaching other moms like me how to succeed in blogging so let’s do this!